About Us

From College Roommates to Business Growth Partners

We’re a small but passionate web design and hosting company founded by two friends and recent Davenport University graduates. What started as late-night brainstorming sessions turned into a mission: helping small businesses get websites that actually work.

Founders of high-converting website design & development agency

Why We Do It

Because Copy-Paste Websites Don’t Win Customers

Too many businesses are stuck with websites that hold them back instead of helping them grow:

Generic website templates that look like everyone else’s
Slow, bloated websites that frustrate customers and hurt Google rankings
Frustrating to use DIY platforms that just want endless subscriptions
Unreliable developers who disappear after launch

We’re here to fix that. We don’t just build websites — we partner to craft long-term online assets that drive growth, attract more customers, and build trust in your brand.

How We're Different

Custom-Coded Websites Strategized to Convert, Not Just Look Pretty

Most developers use page builders and WordPress themes. We don’t. We hand-code every site line by line. That means:

Instant load times → more customers stay and buy instead of bouncing
Mobile-first design → flawless experiences for the majority of users browsing on phones
Conversion funnels → strategic layouts that guide visitors to take action
SEO-friendly structure → better visibility in Google search results

Every design choice is deliberate, purposeful, and aimed at making your website a tool that generates revenue—not just something that looks nice.

What You Get With Us

Everything You Need, Nothing You Don’t

Your website isn’t just a one time product, it’s an ongoing partnership. We stay with you for the long haul so you can focus on running your business while we handle everything online.

Custom Website Design

From scratch, no templates built to gain trust convert your visitors into paying customers.

Local SEO & Google Optimization

Drive nearby traffic and show up first on Google searches and maps with website & Google Business Profile optimization.

Web Development & Automation

Smart tools and automations designed to save you time and boost efficiency.

Hosting & Ongoing Support

Fast, secure hosting with daily backups and U.S. based, human support.

Our Team

No Ghosting. No Excuses. Just Real Support.

We’re not like the developers who disappear after launch. When you work with us, you’ll always have our personal numbers, direct support, and a partner who actually cares about your success.

Headshot of Adam Lee - A Freelance custom website developer in Grand Rapids, MI

Adam Lee

Website Design & Development

Freelance website hosting & security expert, Travis O'Connor

Travis O'Connor

Operations & Hosting Specialist

Professional website design & branding for a local tattoo & piercing studio in Jenison, MI.

Why It’s Worth It

Websites That Grow With You, Not Against You

A good website isn’t an expense — it’s an investment in your business. When your site loads fast, shows up on Google, and builds trust with visitors, it naturally helps bring in more customers.

That’s why we build with the long game in mind: not just a website for today, but an online presence that grows with you year after year.

+200%

Daily Conversions Since Launch

+511%

Daily Google Impressions

Portrait of Adam Lee, full-stack web developer at GR IT Solutions specializing in Laravel and modern UI design
Portrait of Travis O'Connor.  Leader of business operations, cyber security professional, and web hosting expert.

Let’s Build Something Great Together

Whether you need a fresh redesign, more local visibility, or ongoing support, we’re here to turn your goals into a reality. Let’s connect and build a website that helps you grow, engage, and thrive.

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